Are you looking for endless fun, maximum performance and unforgettable adventures? Then you must be on a path to Oakley. With the sports accessories from this US manufacturer you can test your sporting boundaries and surpass them time and again. Particularly in the areas of cycling glasses and ski goggles, Oakley insist on innovation, functionality and the best possible protection for your eyes.
A genesis as a paradox. One of the most famous spectacle brands today lackedvisibilityin the beginning.Oakleystarted in 1975 with a car, motocross events and BMX bikes. The former usedJim Jannardas a sales booth, the latter as a platform for its products and motocross events served as a platform. There Jannard sold handles for BMX handlebars that nobody had seen before. Instead of losing grip in wet conditions, they intensified their grip and quickly secured alegendary statusthat continues to this day. But handles are living a life in the shade. Ideally hidden under the driver's hands, they use them, but never step into the limelight. Such a lack of visibility is certainly useful for the formation of legends, but less so for the reputation of a newly founded company. The image of the product was missing. Jim Jannard and Oakley needed a different platform. So, in 1980, handles turned into motocross goggles with the nowiconic Oakley logoemblazoned on their straps. The "O Frame" was born.
OAKLEY - FROM BMX-HANDLES TO A REVOLUTION FOR GLASSES
The manufacturer thus unerringly made the leap right into the middle of public perception in the most visible way for spectators, competitors and athletes. Especially as Oakley was always steering in the direction of innovation on his new path. As early as 1984, Oakley's next evolutionary step followed with the "Factory Pilot", the next step towards one of themost famous eyewear brands of our time. Belts became temples, motocross becamecycling goggles, which nobody less than Tour-de-France legendGreg LeMondwore on his bike trips through France. Lack of visibility had finally disappeared in the dust of history and Oakley took advantage of the new attention. This was followed byinterchangeable lenses,stylish,sporty shapes, everythinghighly visibleadorned with the longesticonic logo: Only the oval O on the Bügel really turns sunglasses into Oakley. Thefuturistic designis still responsible for the unmistakable style, which you can also discover at Keller Sports"ski and snowboard goggles.
AT A GLANCE
Founding year: 1975
Founder: Jim Jannard
Company headquarters: Foothill Ranch, California
Number of employees: More than 4,500
Annual turnover: 9.1 billion (Luxottica Group as a whole)
Technology: Oakley uses its own materials and self-developed manufacturing methods for its glasses.
For hobby and professional sport: The best for both worlds. Professionals like Mikaela Shiffrin test Oakley products for the hobby athlete
Longevity: Oakley's eyewear is made for extremes. If your lenses do suffer, Oakley has replacement lenses in stock.
OAKLEY GOGGLES: UV- AND IMPACT PROTECTION + CLEAR VIEW
Random has no place in Oakley's philosophy. You get thebest glasses. Therefore both glasses are manufactured together at the same piece. This allows the polarization axis to be optimally centered, which in turn prevents glare. Thanks toPlutonite®,Oakley glittersare also protected against almost any impact. Even UV radiation, no matter what wavelength, won't find its way through your Oakley glasses.
OAKLEY GLASSES AT KELLER SPORTS
Thecombination of style and techniquemakes Oakley glasses unique. With the lenses developed from the latest findings in high-tech optics, they serve you as a reliable companion when you want to protect yourselfagainst sun rays or dirt. "Recognize the invisible" - when it comes to Oakley, it's always about seeing through. This is the only way to recognize even the smallest obstacles in the steepest downhill or the lightest powder. That's why Oakley has developed its ownHigh Definition Optics® which provideshortest and most accurate visionat all times.
Polarized for effective glare protection, of course. Best conditions forwinter, cycling and fun sports. With slogans such as "See it in Prizm" and "Sutro.You by You", Oakley crystal-clearly shows the vision they are implementing for athletes. Oakley is probably the most popular brand when it comes towinter sports, cyclingor water sports. That's why you'll find Oakley's unique ski and snowboard goggles as well as lazy shades that are perfect for biking, relaxing afternoons on the beach or in town. Oakley sunglasses always fit.
OAKLEY - SEE CLEARLY LIKE THE STARS OF THE SKIING WORLD
AOakley high-tech glassesusing them only in your spare time would be almost too bad. Oakley technologies scream for extremes; for snowy, untouched hills, narrow mountain passes, glittering waves. That's why Oakley gets its know-how from where it really comes from: extreme athletes. Surf proFilipe Toledois as much a part of the team of eyewear virtuosos as mountain bikersNino Schurteror snowboarderJamie Anderson. WithMikaela ShiffrinandLindsey Vonntwo of the biggest stars of Oakley's ski circus use innovative creations. That alone stands for quality. After all, the best athletes in the world have to cope almost daily with changing weather conditions and needimmaculate visibility at all times for their highest performance. Thanks to Oakley, you will also benefit from these experiences when you leave for the outdoors in mountains,forest, toseaor tolake.